New Media Exploration - HULU
Hulu was founded in March 2007 by NBC Universal and News Corp and is operated independently by a dedicated management team with offices in Los Angeles, New York, and Beijing. Hulu closed a $100 million investment from private equity firm Providence Equity Partners in October 2007.
Hulu is focused on quality and convenience and strives to create the best possible online video experience.
- Hulu gives users the ability to customize their viewing experience online.
- Hulu allows users to watch favorites or discover new shows anytime — at home or on the road.
- Hulu's search feature helps users find any premium video online even if it is not directly available on Hulu.com.
Laptop magazine said about Hulu, "As the collection grows and more partners hopefully sign on, services like Hulu won’t just replicate TV—they will be TV."
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